Software Development
Indoor Trampoline Park
Project overview
Our Trampoline Parks clients is a major franchise operation in the family entertainment industry, with numerous locations across the country.
As a leader in the indoor adventure park segment, They offer a variety of attractions including trampolines, climbing walls, obstacle courses, and other family-friendly activities.
Their business model relies on providing safe, exciting experiences for families while maximizing revenue through admissions, concessions, and special events.
The challenge
COVID-19 Crisis
The COVID-19 pandemic created an unprecedented crisis for Urban Air Trampoline Parks.
The franchise faced the existential question of how to reopen safely while generating enough revenue to remain financially viable, all while ensuring customer confidence in their health and safety measures.
Revenue stoppage
Complete revenue stoppage due to mandatory closures during lockdown periods.
Capacity limitations
Strict capacity limitations and social distancing requirements when reopening became possible.
Consumer hesitancy
Consumer hesitancy about returning to indoor entertainment venues.
Maintaining a fun environment
Need to implement new safety protocols while maintaining the fun atmosphere customers expected.
Inability to maximize facility occupancy
Traditional business model threatened by the inability to maximize facility occupancy.
Cash flow challenges
Cash flow challenges with ongoing operational costs despite limited or no revenue.
Our Solution
Developed comprehensive technology solution
We developed a comprehensive technology solution that addressed both the immediate pandemic-related challenges and positioned them for long-term success:
- Real-Time Occupancy Management System: A digital platform that tracked facility capacity in real-time, ensuring compliance with local COVID-19 regulations while maximizing allowable attendance.
- Dynamic Pricing Engine: An innovative booking system that implemented airline-style dynamic pricing, automatically adjusting admission prices based on demand, time slot popularity, and capacity considerations.
- Streamlined Reservation Platform: A user-friendly online booking system that allowed customers to reserve specific time slots in advance, providing both convenience and predictability for capacity management.
- Contactless Payment Integration: Enhanced payment processing capabilities that minimized physical contact during transactions and improved overall checkout efficiency.
- Operational Dashboard: A comprehensive management interface that provided franchise owners with insights into booking patterns, revenue optimization opportunities, and compliance status.
The solution was designed to be scalable across all franchise locations while allowing for customization based on local regulations and facility-specific requirements.
Implementation approach
Address urgent needs during the pandemic
Our implementation strategy was designed to address the urgent needs of the business during the pandemic crisis.
Rapid assessment phase
Rapid assessment of each location's specific regulatory requirements and capacity limitations.
Fast-track development and deployment
Fast-track development and deployment of the occupancy tracking system as the top priority.
Phased implementation
Phased implementation of the dynamic pricing and reservation systems.
Training
Comprehensive training for franchise operators on the new technology platform.
Ongoing support
Continuous optimization based on real-world performance and changing regulatory landscapes.
Results and Impact
Transformed compliance and maintenance management
The implementation of our technology solution enabled this Trampoline Parks Franchise to navigate through the pandemic crisis and emerge with improved business operations.
By transforming their approach to capacity management and pricing, they were able to protect both public health and business viability during an extremely challenging period for indoor entertainment venues.
Locations opened safely
Locations were able to reopen safely with automated enforcement of capacity restrictions.
Dynamic pricing model maximized revenue
The dynamic pricing model allowed the business to maximize revenue despite reduced overall capacity.
Increased customer confidence
Customer confidence increased due to transparent safety measures and the ability to book in advance.
Predictable operational environment for staffing
The reservation system created a more predictable operational environment for staffing and resource allocation.
Positioned for continued growth
New technological capabilities positioned the franchise for continued growth beyond the pandemic.
Your next step starts here
Connect with Leverture today and put technology to work for your business.
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